Our Story

BUILT BY A DAD
WHO LIVED IT.

leveldup started on a living room floor with a 10-year-old gymnast and a crumpled piece of paper.

"Her coach told us she wasn't progressing because of upper body strength. They handed us a conditioning plan — on paper."

— The moment leveldup began

My daughter has been in gymnastics since she was six. When her Level 4 coaches told us she needed more upper body conditioning work between practices, her gym did everything right — they gave us a program, showed us the exercises, and sent her home ready to work. On her off days, we'd clear the living room furniture and get after it. And when we did it, it worked.

But a busy week at work, meet season, a family trip — life kept winning. The paper would get lost or get replaced with a new sheet that looked just like the old one. There was no way to see how far she'd come, no way for her coaches to know what we were doing at home, and no accountability beyond our own guilt. We'd reset, start again, fall behind again.

I talked to other parents at the gym — soccer families, baseball dads — same story everywhere. Great coaches, great programs, no system to keep the work going past Tuesday. That's the problem leveldup solves. Not with streaks or gamification, just a clean, simple platform that keeps the coach's program alive, visible, and trackable — all the way from the gym to the living room floor.

Our Mission

THE COACH'S WORK
DESERVES TO STICK.

Youth coaches invest real time building programs designed to help athletes grow. We make sure that investment doesn't end up at the bottom of a gym bag.

🏅

Athlete First

Every decision starts with what's best for the kid — not the metrics.

🤝

Coach Compatible

We extend what coaches already do. We don't replace them.

📈

Progress Over Perfection

Consistency beats intensity. We build systems that survive the busy weeks.

🚫

No Addiction Loops

Motivation through real, visible progress. No anxiety-inducing streaks.

Who We Are

SMALL TEAM,
BIG MISSION.

Two people who've been in the gym bag, on the sideline, and on the living room floor.

👨
The Founder
Builder & Gymnastics Dad

Started leveldup after watching his daughter's conditioning program get lost to busy schedules one too many times. Years of building software products, now focused on solving the problem that was sitting in his own living room.

🏋️
The Trainer
Certified Personal Trainer & Co-Founder

A certified personal trainer with hands-on experience working with youth athletes across gymnastics, baseball, and soccer. Brings the science behind every program — how young bodies develop strength safely, how to train around competition seasons. Leads all 1-on-1 digital coaching.

YOUR KID'S
STORY STARTS NOW.

Whether it's gymnastics, soccer, baseball, or swimming — we built this for every family with a paper program and a kid who deserves more.

Start Free — 7 Days on Us

No credit card required · $10/mo after · Cancel anytime